Sony exec says no PS3 price cut planned

Discussion in 'Articles' started by IIEvolution85II, Jun 20, 2013.

Sony exec says no PS3 price cut planned

IIEvolution85II Jun 20, 2013

  1. IIEvolution85II

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    Sony has no current plans to introduce a PS3 price cut, despite the upcoming release of PS4.

    The company showed off the PS4 hardware for the first time during its E3 conference last week, when it confirmed a Christmas PS4 release date in Europe and the US and a PS4 price of £349 / €399 / $399.

    [​IMG]

    While some had forecast that the PS4 launch details would be accompanied by a PS3 price cut announcement, Sony Computer Entertainment UK managing director Fergal Gara told GamesIndustry International such a move isn't being considered at the moment.

    "There's no plans as yet," he said. "The PlayStation 3 is a system where it hasn't been particularly easy to get the costs down.

    "We continue to look at opportunities, there may or may not be any more, I genuinely can't answer to that," he added.


    "But it will certainly be a more keenly priced machine in relative to PlayStation 4. It will sit there as a viable entry level machine for years to come. It will be different by territory as to how long its life is. There's still a lot of love for PS3."


    Despite PS4's upcoming launch, Sony has dedicated plenty of resources to PS3 games set for release in 2013. As well as the just-launched The Last of US, the platform holder intends to release major first-party PS3 games like Beyond: Two Souls and Gran Turismo 6 before Christmas.


    Source: CVG
     
    Last edited by a moderator: Jun 20, 2013

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